Tide has been a household name in America's laundry rooms for decades. Now, the detergent brand has moved into the world of dry cleaning.
The area's first Tide Dry Cleaners franchise opened in Valrico last year. A second location in South Tampa opened at the end of February.
Located at 1529 S Dale Mabry Highway next to Sprouts, owner Berry Wright said it's an area where a lot is going on.
"We're very excited about this area," said Wright. "We think it's a great area, just being part of that whole build-out with Sprouts. So from a convenience factor, our guests can drop off their clothes and go get their groceries at Sprouts, or stop by Publix across the street."
Other features include a 24-hour drop-off and pickup kiosk, two lane car-side valet service and free same-day service when dropped off by 9 a.m.
Wright said customers love the kiosks at their Valrico location and it has high usage after hours. He expects the same popularity in South Tampa.
To access the pickup kiosk, customers register for the cleaner's rewards program by entering their email address and a credit card. Once completed, they receive a complimentary, reusable Tide laundry bag.
When their order is ready, customers receive an email alert and can pick up their garments at the kiosk by inputting their four digit pin number or by scanning a QR code from their smartphone.
During the cleaning process, Wright said garments undergo a seven-point hand inspection and Tide provides free minor repairs such as replacing buttons, if needed.
Tide operates from 7 a.m. to 7 p.m. Monday through Friday, from 8 a.m. to 5 p.m. on Saturday and from 10 a.m. to 3 p.m. on Sunday.
Tide Dry Cleaners South Tampa will hold its grand opening Saturday (March 23) and is offering guests two garments cleaned free that same day. For more information call (813) 251-2234 or visit tidedrycleaners.com/.
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