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Real Estate

Lennar's 'Top Models' boast free luxury upgrades

Special Sections correspondent
Published:   |   Updated: May 19, 2013 at 10:32 AM

Lennar's "Top Models" promotion may be the deal that home buyers have been waiting for, says Mark Metheny, division president.

Lennar has selected 50 new homes and decked them out for free with luxurious upgrades that the company doesn't normally offer.

"We are not charging more for these homes," Metheny says. "In fact, these Top Model homes are specially priced, and buyers can save thousands of dollars on each one. They are fully-equipped Lennar homes that we have gone over the top on."

The 50 select homes have been upgraded with hardwood floors in the formal living areas, stainless-steel appliances and granite kitchen countertops. Some homes have added crown molding as well. The homes in Lennar's "Top Models" promotion will only be available through Nov. 30.

"The tag line for the promotion is 'Never Before Never Again,' " Metheny says. "We have selected these homes and we are doing something very special with them.

"Lennar is known for putting the most sought after features in our homes included in the base price. The 'Top Model' upgrades are in addition to the great features that we already include in our homes," he says.

Metheny says Lennar can make this offer because the company's suppliers allowed significant discounts on the additional upgrades. "These features are not usually available at Lennar, and we are excited about being able to make this offer."

The "Top Models" promotion is especially attractive, Metheny says, because Lennar's preferred lender, Universal American Mortgage Co. has secured $20 million for qualified home buyers. Customers can visit any Lennar Welcome Home Center to get qualified. Plus, first-time home buyers may be eligible for a tax credit. Under legislation passed by Congress earlier this year, qualified first-time home buyers, and those who have not owned a home for three years, can earn up to a $7,500 tax credit.

Lennar homes are priced from the high $90,000s to the high $300,000s.

"We have something for everyone," Metheny says. "We have town homes and single-family homes. We have communities for every lifestyle, including active adult communities and golf course communities.

"With 20 Lennar communities in Hillsborough, Hernando, Pasco and Polk counties, buyers can get both the home they are looking for and the community that fits their lifestyles and needs."

Each Lennar community features professionally decorated models, which are open from 10 a.m. to 6 p.m. Monday through Saturday and 11 a.m. to 6 p.m. Sunday.

Visit a welcome home center, call 1-877-202-4749 or go to www.lennar.com/tampa to learn more about the Top Models event.

"When people stop by a Lennar Welcome Home Center, they can register to win a $5,000 gift card from Best Buy, which will be given away at the end of the promotion," Metheny adds.

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