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Thursday, Oct 30, 2014
Business News

Jury awards Florida company in cleavage patent case


Published:

FORT MYERS – A federal jury has awarded a Naples company $226,000 in royalties they should have received after an “as-seen-on-TV” marketing company allegedly stole a cleavage cover idea.

The Naples Daily News reports that Michelle and J.D. De Sousa and their Naples company, Branovations, sued Ontel Products Corp, alleging it stole their patented idea for a snap-on cleavage cover and made millions selling Cami Secret.

The couple, who began selling Cleava on Aug. 4, 2009, provided bills that an Ontel employee bought three Cleavas in 2010.

Four months later, after shipping the three items, the couple discovered a knockoff camisole for sale in a Walmart in New Orleans on Nov. 2, 2010. It was called Cami-Secret.

The lawsuit alleged Ontel sold Cami Secret online and in several major retailers.

Information from: Naples (Fla.) Daily News, http://www.naplesnews.com

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