D.R. Horton homes has been taking advantage of the current downturn in the housing market to expand its presence in the Tampa Bay area while saving customers money, according to Darren Saltzberg, vice president of sales and marketing for the Tampa division.
Saltzberg says the national homebuilder has been buying home sites in a number of well-established Tampa Bay area communities, from Oak Creek in Pasco County to Palmer Oaks in Sarasota County.
"All of the problems in the housing market gave us a great opportunity to purchase land at prices we've never seen before," he explains. "We have been in the Tampa market for six years. When we came to the area, land prices were at the high end of the spectrum. Now we have an opportunity to purchase home sites at very low prices."
A year ago, D.R Horton was building homes in seven communities in the Tampa Bay area. Now the company is building homes in 31 area communities.
"Now we are No. 1 or No. 2 among national builders with the most communities in the Tampa Bay area," Saltzberg adds.
D.R. Horton is using the availability of inexpensive home sites to establish a long-term presence in the area, and to provide homes at affordable prices, according to Saltzberg. The lower land prices have allowed the builder to offer very affordable homes in such desirable communities as Seven Oaks and Suncoast Lakes in Pasco County and Covered Bridge in Manatee County.
"Those are all highly desirable, well-established communities, with all the amenities in place," Saltzberg says. "One of the great things about D.R Horton is our national presence in so many different kinds of communities throughout the country. When we buy home sites in a new community in the Tampa Bay area, we already have the appropriate home designs and elevations that are appropriate for that community. We don't have to develop a whole new product line, and that helps our buyers save money."
Other communities where D.R. Horton is building in the Tampa Bay area include Hidden River, Waters Edge, Panther Trace, Mira Lago, Kinsglet Ridge at FishHawk Ranch, Legends Bay, Walden Woods and Addison Manor.
"I feel we truly have something for everyone," Saltzberg says. "We have homes in every price range from the $90,000s to the $400,000s. We have single-family homes, townhomes and condominiums. We build in active adult communities, family oriented communities and waterfront communities. We have something for first-time homebuyers, move-up homebuyers and move-down homebuyers, or empty nesters."
Although Saltzberg says he is excited about the company's expansion in the Tampa Bay area, and believes the builder offers great deals on high quality homes, he says the one thing that sets the company apart is its people.
"We are picky about the people we hire because we really take care of our customers both during the purchase process and after they have closed on their home," Saltzberg explains.
"Buying a home is one of the most nerve-wracking processes a person will go through in life. Our sales representatives take our customers through every step of the process and guide them. Once the customer closes on the home, our people continue to serve them to make sure they are happy with their purchase. We know that doing right by our customers means that they will bring us referrals."
While D.R. Horton has only been building in the Tampa Bay area for six years, the company has been in business for more than 30 years, Saltzberg says. The builder has its own mortgage company and a design center for new homes.
"It is really one-stop shopping," Saltzberg says. "We have built more than 400,000 homes and for each of the last eight years, we have delivered more homes to our customers than any other homebuilder in the country." For information, visit www.drhorton.com/tampa, or call 1-866-475-3347.