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Brandon News

Purdy’s Frozen Custard churns out unique flavors in Brandon

Published:   |   Updated: September 5, 2013 at 02:37 PM

From bacon to bubblegum, Sally-Ann and Jim Purdy of Seffner aren’t afraid to try inventive flavors at their family-owned and operated Purdy’s Frozen Custard in Brandon.

But for those nonadventurous types, Sally-Ann said they also cover the bases with the more traditional flavors, like vanilla and chocolate.

Their son, Joshua Purdy, 26, is the “flavor guy.” He studied food science at Brigham Young University and helps manage the custard shop while creating the new tastes.

“Joshua mixes them up and gets them right,” she said. “He enjoys experimenting. We ask customers for their input.”

And there have been some mistakes along the way. Take, for instance, bubblegum. According to Sally-Ann, their first attempt tasted more like cinnamon toast.

“We have the flavor right now,” she said. She added that Joshua is working on flavor combinations that include bacon. However, she’ll admit that experimenting with flavors isn’t for everyone.

“People keep coming back for the old standbys like lemon, cake batter, brownie mix,” she said.

The family also owns Tasman Services, which refurbishes refrigeration units for retail establishments.

“We like having a family business,” she said. “We have discovered it’s always best to be your own boss.”

Sally-Ann is originally from Tasmania, an island off the coast of Australia. She moved to the United States in 1986 when she married her husband, Jim, who was from South Dakota. The two met on a mission trip in Australia.

Jessica Purdy, 21, who graduated from Blake High School in 2010, has been helping out with the business at 1217 Kingsway Road, Brandon. The family opened the store in February of this year.

“Frozen custard is better than ice cream,” Jessica said. “My favorite is the chocolate custard with malt, peanut butter and cookie crumbs. The custard is a lot like ice cream, but creamier. It’s thicker and has less air in it.”

Jessica said everyone in the family is addicted to frozen custard, including her younger brother, Samuel, 7. He has chocolate custard with chocolate sauce every day.

Sally-Ann said they have been pleasantly surprised by the steady business. They are in the midst of a “Summer of Custard Love” promotion. They invite members of different clubs and organizations to call to find out about a free custard sundae party at Purdy’s.

“We want to be part of the community and have a place people can come and relax and feel at home,” Sally-Ann said.

In addition to sundaes, they sell malts and shakes, cones and cups, pints and quarts, pies, brownies and cookies. Their “cyclones” include frozen custard blended with toppings. Some of the popular ones include “Caribbean Dream” with pineapple and coconut and “Rocky Road” with marshmallow and peanuts.

For more information on Purdy’s Frozen Custard, call (813) 653-2756 or visit them at They are open Monday through Saturday 11 a.m. to 10 p.m. They are closed Sundays.

(813) 731-2008