Drewry Sackett, the community and public relations director for chain, said customers will be able to preorder their Easter meal.
“We will be holding an Easter egg coloring contest beginning April 2 and customers are also welcome to join The Fresh Market on April 12 and 13 for our Easter Eggztravaganza from 1 to 6 p.m., including an Easter egg hunt and sampling event,” Sackett said.
She said customers may also stop by the specialty grocery store, 3468 Lithia Pinecrest Road, April 5 to 6 or April 12 to 13 from 1 to 6 p.m. to taste a sample of their “Easter Feast for Four.”
Doors will open to the new store on April 2 at 8 a.m. The grand opening activities will include chef demonstrations, food samplings and drawings for Fresh Market gift cards. A sample-sized bag of the company’s gourmet coffee and a reusable shopping bag will be free to the first 1,000 customers.
“The Fresh Market is always on the lookout for markets where shoppers appreciate high-quality food and outstanding customer service, and Brandon is just such a place,” Sackett said. “We look forward to serving the community and providing residents here with The Fresh Market’s unique shopping experience.”
Sackett said the store carries an assortment of specialty products for people on specific diets.
“The Fresh Market offers a range of non-GMO and gluten-free products, including a growing line of private label gluten-free offerings,” she said. “All of The Fresh Market’s store brand products labeled ‘gluten-free’ have been tested to ensure that there are 20 parts per million or less of gluten in the food, per FDA guidelines,” according to Sackett.
Craig Carlock, president and chief executive officer, said the new Brandon store marks the company’s 36th in Florida.
“We are excited to open our new store in Brandon and to expand our reach in Florida,” Carlock said. “We look forward to introducing The Fresh Market’s concept of quality perishables, excellent customer service and a unique atmosphere to an expanded customer base, and we look forward to offering neighboring communities a rewarding new food shopping experience.”
He said the new store will house more than 24,400-square-feet of culinary delights, including a bakery that produces 30 breads and 14 pies, a full-service meat counter with freshly ground beef, a wide selection of ready-to-serve entrées, fresh seafood delivered to the store several times per week, and more than 200 imported and domestic cheeses, as well as a produce department with more than 400 items and a large organic selection.
“The Fresh Market’s inviting atmosphere is reminiscent of European markets,” Carlock said. “Our customers enjoy shopping in an environment that appeals to all the senses. The smell of freshly brewed coffee and bread right out of the oven, the sound of classical music, soft lighting with antique décor in an intimate setting, and the ability to select and taste fresh, high-quality products all work together to create surroundings where customers are encouraged to experience the food.”
The new store will bring about 90 jobs to the area, according to Carlock.
People who are interested in applying for a job should click here to see openings.