NEW YORK — An email sent to the roughly 70 million Target customers who may have been affected by a pre-Christmas data breach is causing panic among those who fear it could be an attempt to victimize them again.
Target says the email, which offers free credit monitoring services to potential victims of the breach, is legitimate. But the company has identified a handful of scammers who are trying to take advantage of the public’s fear and confusion.
Shawn Blakeman, 42, of Raleigh, N.C., received Target’s email, but he didn’t click on the link it contained “just in case it was some kind of a website that I couldn’t get out of or had a hidden virus,” he says.
Consumers have been on edge since news of the data breach broke last month. And they’ve been warned to be on alert for possible follow-up attacks that could come in the form of phishing emails, electronic messages designed to implant malicious software on their computers or draw them to websites that prompt them to enter personal information.
So when Target’s email began circulating earlier this week, many recipients questioned its authenticity. The email was especially suspicious to people who say they haven’t set foot in a Target store in years.
Meanwhile, consumers are right to be wary of emails purportedly sent by Target. Target spokeswoman Molly Snyder says that in recent weeks the retailer has stopped more than a dozen operations that sought to scam breach victims by way of email, phone calls and text messages.
Target says all of the letters it’s sending to shoppers are posted on the company’s website, along with information about what customers need to do to sign up for Target’s free credit monitoring.